襄阳市场部经理
市场部经理是公司的营销策略执行者和团队领导者。这个职位的主要职责包括制定市场营销策略,制定预算和目标,监督市场团队执行市场推广活动,管理市场营销团队,并与其他部门合作以确保公司整体业务目标的实现。市场部经理需要具备较强的领导能力,能够激励团队达成业绩目标,并且需要拥有优秀的沟通技巧和分析能力,能够深入了解市场需求和竞争对手的动态。此外,市场部经理需要密切跟踪市场趋势和顾客反馈,及时调整营销策略以适应不断变化的市场环境。总之,市场部经理需要在市场营销方面具有丰富的经验和战略眼光,以推动公司实现商业目标。
薪酬概览
平均月薪
¥4800
中位数 ¥4000 | 区间 ¥3600 - ¥6100
数据来源:谈职全网56份招聘数据;更新时间:2026年7月13日
月薪分布
89.3% 人群薪酬落在 0-8k

三大影响薪酬的核心维度
影响薪资的核心维度1:工作年限
影响薪资的核心维度2:学历背景
市场需求
6月新增岗位
94
对比上月:岗位新增74
数据由各大平台公开数据统计分析而来,仅供参考。
岗位需求趋势
不同经验岗位需求情况
| 工作年限 | 月度新增职位数 | 职位占比数 |
|---|---|---|
| 应届 | 83 | 97.6% |
| 不限经验 | 2 | 2.4% |
热招职位
办公室资料员3000-4500
1. 负责工程项目前期谋划及项目申报工作,编制可行性研究报告;
2. 熟悉政府投融资项目申报流程,能独立完成相关材料编制与申报;
3. 协助完成工程咨询相关技术支持与方案整理工作;
4. 根据项目需求,配合完成工程设计、造价等相关事务性工作。
About Us
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.
Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.
We have four Customer Service Centers for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.
We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.
Responsibilities
1. Develop and execute comprehensive marketing strategies to promote overseas hotel accommodation, including internal training and external launch plans to increase product adoption
制定并执行全面的营销策略以推广海外酒店,包括内部培训和外部发布计划以提高产品采用
2. Conduct competitive analysis and market research to support the commercial and product teams' efforts
进行竞争分析和市场研究,并支持商业和产品团队的工作
3. Collaborate with internal teams and external partners to ensure the successful implementation of marketing initiatives
与内部团队和外部合作伙伴合作,确保营销计划的成功实施
4. Translate technical details into benefits for partners and create compelling messages across marketing channels (case studies, landing pages, brochures, etc.)
通过各种营销渠道(如案例研究、登陆页面、宣传册等)运用技术手段帮助合作伙伴产生经济收益
5. Monitor and analyze campaign performance, utilizing data-driven insights to optimize strategies and achieve marketing objectives
监控和分析市场营销项目进展,利用数据驱动的洞察来优化策略并实现营销目标
6. Stay updated with industry trends and best practices, continuously improving marketing strategies to drive business growth
了解行业趋势和最佳实践,不断改进营销策略以推动业务增长
Requirements
1. At least 8 years of experience in marketing, own experience in team management, preferably within the tourism or hotel accommodation industry
拥有至少8年市场营销领域工作经验,具备团队管理经验,优先考虑旅游或酒店住宿等相关行业从业经验
2. Bachelor's degree in Marketing, Business, or a related field
获得市场营销、商业或相关领域的学士学位
3. Strong knowledge of marketing principles and best practices
对市场营销原则和案例实践有深入了解
4. Familiarity with behavioral insights and nudging, as well as good knowledge and understanding of OTA/ Travel industry
熟悉行为洞察方法和市场引导力,并对OTA/旅游行业有良好的知识和理解
5. Excellent communication and interpersonal skills, with the ability to multi-task and succeed in a fast-paced and cross-cultural environment
出色的沟通和人际交往能力,能够在快节奏和跨文化的环境中进行多任务处理并取得成功
6. High proficiency in English, able to communicate with internal teams and external partners without barriers.
精通英语听说读写,可以无障碍与内外部伙伴沟通
What’s more?
Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functionsInternal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impactWe provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertiseWe encourage flexible work arrangementHave fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.
市场部经理(关节产品)(J15151)20K-50K元/月
1.市场策略:研究关节及相关产品市场,制定策略与年度计划并执行,依反馈调整。
2.品牌推广:制定品牌方案,开展推广活动,与媒体等合作传播信息。
3.产品管理:参与研发提建议,定价格与促销方案,支持销售团队。
4.市场调研:定期调研,分析数据为决策提供支持。
5.团队协作:管理市场部团队,与其他部门协作推动业务。
