和路雪(中国)有限公司南京销售部

Introduction to Heartbrand Ice Creams

Heartbrand ice creams bring a taste of the summer to any day. Taste the fun side of life. Mention ice cream and most people think of Heartbrand. The brand with the big red heart logo is behind many much-loved ice cream classics from indulgent treats like Magnum and Cornetto to the refreshing fruit tastes of Solero and family favourites like Viennetta.

Making you happy
Few foods are guaranteed to put a smile on people's faces like ice cream. But while ice cream should always be fun, we've an ever-growing range of lower fat, lower sugar products. Heartbrand now provides lighter versions for those watching the calories and smaller sizes for smaller appetites, as well as old favourites – there's something for everyone.

Did you know?
Some ice creams are best as an occasional indulgence, but others can be a regular treat, and eaten sensibly, ice cream can be part of a healthy balanced diet. Heartbrand is developing products that are lower in fat, sugar-free, lactose-free, as well as low-carb options and those with more nutritional 'goodies' like calcium and fruit. For example:
Two scoops of Carte d'Or Light (a 100ml serving) have 79 calories and 2.4g fatSolero Exotic is delicious ice cream coated in an exotic fruit sorbet. It contains no artificial colours or flavours and has 99 calories.In Europe all products are now clearly labelled with energy, fat, protein and carbohydrate values, and from next year they will also be labelled with, wherever possible, fibre, saturated fat, sodium and sugars values Instead of increasing the size of our products, we have made many of our favourite brands such as Cornetto and Magnum available in snack size to help with portion control

Innovations
Launched in 1989, Magnum was the first ice cream on a stick especially for adults. Today, Magnum is one of the world's leading impulse ice cream brands, selling around 1 billion units a year. Recent successes include Magnum Temptation, Magnum Intense, Magnum 7 Sins, and Magnum Moments.
Our ice cream also offers delicious choice for special dietary needs – including lactose-free options, soy ice cream and ice cream for diabetics. In the US, we've also launched new Light and No Sugar Added ice cream and novelty products, using our proprietary 'cold extrusion technology'. This technology enables us to 'double churn' our ice cream to deliver a higher quality, creamy textured ice cream that is lower in fat.

Key facts
Unilever is the world's biggest ice cream manufacturer. Heartbrand products are sold in more than 40 countries. The Heartbrand operates under different names in different markets (Wall's in the UK and most parts of Asia, Algida in Italy, Langnese in Germany, Kibon in Brazil, and Ola in the Netherlands)

Heartbrand Brand Mission

True happiness is as rare as falling in love or becoming pregnant. Yet, the moments that compose happiness are often those shared with others, like sharing a scoop of ice cream or exchanging smiles. Ice cream brings joy. We encourage everyone to indulge in ice cream to experience more joyful moments. We believe that joy is contagious, so Heartbrand has sparked a wave of happiness, aiming to fill the world with joy. At a deeper level, we are committed to being advocates of joy, encouraging consumers to actively pursue these beautiful moments. People may not fully understand what brings them joy, but through this interpretation of joy, Heartbrand can truly bring about internal change. A company that does more meaningful things, like producing delightful foods and promoting resource sustainability, can make the planet truly joyful.

Our mission is to see one hundred million smiles each day.

Heartbrand History

Heartbrand (Wall's), as the largest global producer of ice cream, has a long history under the Unilever umbrella. Heartbrand consistently excels with its superior technology, strict quality standards, and innovative spirit, maintaining its leadership in the ice cream industry.

In 1993, Heartbrand entered China. Within six months, Heartbrand ice cream sales surpassed 3.5 million liters, setting a record for the highest first-year sales for a new Unilever ice cream operation globally. Subsequently, Heartbrand established a factory in Taicang, Shanghai, built a large cold storage facility in Guangzhou, acquired the ice cream business of Watsons in China, and purchased the Manthing brand from Li Ka-shing for 800 million RMB. Through these efforts, Heartbrand gradually grew into a national brand.

Heartbrand ice cream not only brings deliciousness but also joy. Heartbrand will continue to strive to provide better products and encourage more people to enjoy life's pleasures.

Product Series

Heartbrand ice creams include beloved favorites like Cuide Duo, Menglong, Classic Flavors, and Qi Cai Xuan.

Introduction to Unilever

On any given day, two billion people use Unilever products to look good, feel good and get more out of life. Life partners. With over 400 brands focused on health and wellbeing, no company touches so many people’s lives in so many different ways. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names such as Blue Band, Pureit and Suave.

Responsible business. Since Unilever was established in the 1890s, brands with a social mission have been at the core of our business, and now corporate responsibility underpins our strategy. In 2010 we launched the Unilever Sustainable Living Plan – a set of targets designed to help us deliver our objective of growing our business while minimising our impact on the environment. To embed sustainability into every stage of the life cycle of our products, we’re working with our suppliers to support responsible approaches to agriculture. We’re also learning from NGOs and other organisations, recognising that building a truly sustainable business is not something we can do without expert advice. We believe that as a business we have a responsibility to our consumers and to the communities in which we have a presence. Around the world we invest in local economies and develop people’s skills inside and outside of Unilever. And through our business and brands, we run a range of programmes to promote hygiene, nutrition, empowerment and environmental awareness.