会展销售经理

This role involves developing and implementing effective sales strategies, managing Chinese and international exhibitor accounts, and ensuring the successful execution of the fair. The ideal candidate will have extensive experience in sales and key account management, particularly in the trade fair, events and/or tourism industry.

Key Responsibilities:

61 Sales Strategy Development:

o Develop and implement effective strategies to achieve sales targets

o Identify and pursue new business opportunities to expand the company's client base

o Monitor market trends and competitor activities to refine sales strategies

61 Client Relationship Management:

o Build and maintain strong relationships with clients and stakeholders

o Address client needs and concerns promptly to ensure a high level of customer satisfaction

o Develop long-term partnerships with clients to drive repeat business

61 Event Coordination:

o Collaborate with marketing, buyer, and operations departments to ensure better sales results and seamless execution of the event

o Oversee all aspects of the exhibitor management, including booth and sponsorship sales, contract management, invoicing, booth positioning, and onsite exhibitor care

o Ensure all activities align with the company's overall event and sales strategy

61 Reporting and Analysis:

o Prepare and present regular sales and progress reports to the Director of Sales

o Analyze sales data to identify trends, opportunities, and areas for improvement

o Use data-driven insights to refine sales strategies and improve overall performance

Qualifications:

61 Education:

o Bachelor’s degree in Business Administration, Marketing, Event Management, or related fields are preferred

61 Experience:

o 5-7 years of experience in sales and/or key account management

o Experience in event management, trade fair sales, and/or the travel/tourism industry is highly advantageous

61 Skills:

o Business, sales and service driven mindset

o Fluent in both Mandarin and English

o Excellent communication, negotiation, and interpersonal skills

o Strategic thinking and problem-solving abilities

o Proficiency in Microsoft Office Suite and CRM software

o Ability to work under pressure

o Frequent domestic and international travel

About Messe Berlin:

Messe Berlin is one of the world’s top 10 leading trade fair companies, organizing more than 100 large-scale international events across various industries each year. With a strong commitment to innovation and excellence, Messe Berlin has a 200-year history of bringing together industry professionals from all over the world, facilitating business opportunities, and driving industry growth through its premier events.

About ITB China:

ITB China is the leading B2B trade fair for the Chinese travel market, serving as the most important platform for professionals in the travel and tourism industry. Each year during the three show days, the event attracts exhibitors and visitors from all over the world, showcasing the latest trends, products, and services in the travel sector. ITB China is renowned for its business matchmaking, networking opportunities and comprehensive conference program, making it an essential event for industry stakeholders looking to expand their business in China.