Sales Manager

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team – known for the experiences we create for our consumers, customers, partners, suppliers and our people.

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About the role

For some key cities which are expected to achieve a high target in F26 and hope to have a significant increase in this region. In order to better cooperate with the business planning in F26 and beyond, it is necessary to support the sales managers of local distributor in some key cities. The goal is to recruit new customers, guide, manage and assist distributor expanding coverage to more 3 / 4 level cities. This effort will also focus on the healthy development of our business.

Sales-related target achievement

Work closely with existing distributor to achieve full year both shipment and depletion target

Partner with distributor to achieve the territory expanding and Channel coverage target

Identify and leverage relevant internal and external initiatives to deliver the TWE brand distribution target

Business expanding

Territory expansion: Partner with importers to recruit customers in designated area by (Tier 1/2/3 /4cities) to achieve the territory coverage

Channel coverage: scope the opportunity, engage with potential channel partners, negotiate commercial terms to ensure our business presence in all possible channel at the key cities

Brand visibility: Team with importer and sub-distributors to fully develop TWE key portfolio by leveraging Penfolds brand

Field Sales Execution

Work with the RSM and stakeholders to develop and execute the business strategy

Aligns with Regional trade marketing team to develop& implement the trade/Shopper/Consumer promotion for targeted markets and customers.

Regular communication with the key stakeholders about performance, forecast and opportunities and to ensure execution of the plan

Provide feedback on the effectiveness of execution initiatives to drive volume, share and profitability

Always represent the TWE in a professional manner and with integrity

职位要求：

About you

Bachelor’s degree or above

At least 8 years of wort experience in the alcohol industry, with no less than 5 years of experience in a frontline alcohol company

Hold a full C class driving licence

Experience in dealing with a demanding customer base

Strong strategic planning skills in order to develop initiatives (sales drivers) to achieve targeted results

Effective negotiation skills including researching and being clear of the needs of the key stakeholders in the negotiation, and then effectively exploring alternatives and positions to reach outcomes that gain all stakeholders acceptance.

Experience in negotiating business agreements

Capability to overcome customers objections and consistently gain advantage over the competition through superior business proposals and strong persuasive selling skills

Strong computer skills including Excel, Outlook and Word